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Mar 14

Put Your Money Where Your Mouth Is: Evaluating Strategic Planning and Execution of LLM Agents in an Auction Arena

Can Large Language Models (LLMs) simulate human behavior in complex environments? LLMs have recently been shown to exhibit advanced reasoning skills but much of NLP evaluation still relies on static benchmarks. Answering this requires evaluation environments that probe strategic reasoning in competitive, dynamic scenarios that involve long-term planning. We introduce AucArena, a novel simulation environment for evaluating LLMs within auctions, a setting chosen for being highly unpredictable and involving many skills related to resource and risk management, while also being easy to evaluate. We conduct several controlled simulations using state-of-the-art LLMs as bidding agents. We find that through simple prompting, LLMs do indeed demonstrate many of the skills needed for effectively engaging in auctions (e.g., managing budget, adhering to long-term goals and priorities), skills that we find can be sharpened by explicitly encouraging models to be adaptive and observe strategies in past auctions. These results are significant as they show the potential of using LLM agents to model intricate social dynamics, especially in competitive settings. However, we also observe considerable variability in the capabilities of individual LLMs. Notably, even our most advanced models (GPT-4) are occasionally surpassed by heuristic baselines and human agents, highlighting the potential for further improvements in the design of LLM agents and the important role that our simulation environment can play in further testing and refining agent architectures.

Multimodal Deep Learning of Word-of-Mouth Text and Demographics to Predict Customer Rating: Handling Consumer Heterogeneity in Marketing

In the marketing field, understanding consumer heterogeneity, which is the internal or psychological difference among consumers that cannot be captured by behavioral logs, has long been a critical challenge. However, a number of consumers today usually post their evaluation on the specific product on the online platform, which can be the valuable source of such unobservable differences among consumers. Several previous studies have shown the validity of the analysis on text modality, but on the other hand, such analyses may not necessarily demonstrate sufficient predictive accuracy for text alone, as they may not include information readily available from cross-sectional data, such as consumer profile data. In addition, recent advances in machine learning techniques, such as large-scale language models (LLMs) and multimodal learning have made it possible to deal with the various kind of dataset simultaneously, including textual data and the traditional cross-sectional data, and the joint representations can be effectively obtained from multiple modalities. Therefore, this study constructs a product evaluation model that takes into account consumer heterogeneity by multimodal learning of online product reviews and consumer profile information. We also compare multiple models using different modalities or hyper-parameters to demonstrate the robustness of multimodal learning in marketing analysis.

1.5-Pints Technical Report: Pretraining in Days, Not Months -- Your Language Model Thrives on Quality Data

This paper presents a compute-efficient approach to pre-training a Language Model-the "1.5-Pints"-in only 9 days, while outperforming state-of-the-art models as an instruction-following assistant.Based on MT-Bench (a benchmark that emulates human judgments), 1.5-Pints outperforms Apple's OpenELM and Microsoft's Phi.This is achieved by a carefully curated pre-training dataset of 57 billion tokens, using a mix of automated workflows and manual human review. The selection of the dataset prioritizes content that is considered expository and "textbook-like" to aid the model in reasoning and logical deduction, culminating in its overall ability as a strong and versatile AI model. In terms of the model architecture, we employed a modified Mistral tokenizer, alongside a Llama-2 architecture for wider compatibility. For training, we adopted the methodologies used by StableLM, TinyLlama, and Huggingface Zephyr. 1.5-Pints demonstrates that by focusing on data quality over quantity in LLM training, we can significantly reduce training time and resources required. We believe this approach will not only make pre-training more accessible but also reduce our carbon footprint. Our findings and resources from this research are open-sourced, aiming to facilitate further advancements in the field. The 1.5-Pints model is available in two versions: 2K and 16K context windows.

On the Limitations of Temperature Scaling for Distributions with Overlaps

Despite the impressive generalization capabilities of deep neural networks, they have been repeatedly shown to be overconfident when they are wrong. Fixing this issue is known as model calibration, and has consequently received much attention in the form of modified training schemes and post-training calibration procedures such as temperature scaling. While temperature scaling is frequently used because of its simplicity, it is often outperformed by modified training schemes. In this work, we identify a specific bottleneck for the performance of temperature scaling. We show that for empirical risk minimizers for a general set of distributions in which the supports of classes have overlaps, the performance of temperature scaling degrades with the amount of overlap between classes, and asymptotically becomes no better than random when there are a large number of classes. On the other hand, we prove that optimizing a modified form of the empirical risk induced by the Mixup data augmentation technique can in fact lead to reasonably good calibration performance, showing that training-time calibration may be necessary in some situations. We also verify that our theoretical results reflect practice by showing that Mixup significantly outperforms empirical risk minimization (with respect to multiple calibration metrics) on image classification benchmarks with class overlaps introduced in the form of label noise.

A Linear Reconstruction Approach for Attribute Inference Attacks against Synthetic Data

Recent advances in synthetic data generation (SDG) have been hailed as a solution to the difficult problem of sharing sensitive data while protecting privacy. SDG aims to learn statistical properties of real data in order to generate "artificial" data that are structurally and statistically similar to sensitive data. However, prior research suggests that inference attacks on synthetic data can undermine privacy, but only for specific outlier records. In this work, we introduce a new attribute inference attack against synthetic data. The attack is based on linear reconstruction methods for aggregate statistics, which target all records in the dataset, not only outliers. We evaluate our attack on state-of-the-art SDG algorithms, including Probabilistic Graphical Models, Generative Adversarial Networks, and recent differentially private SDG mechanisms. By defining a formal privacy game, we show that our attack can be highly accurate even on arbitrary records, and that this is the result of individual information leakage (as opposed to population-level inference). We then systematically evaluate the tradeoff between protecting privacy and preserving statistical utility. Our findings suggest that current SDG methods cannot consistently provide sufficient privacy protection against inference attacks while retaining reasonable utility. The best method evaluated, a differentially private SDG mechanism, can provide both protection against inference attacks and reasonable utility, but only in very specific settings. Lastly, we show that releasing a larger number of synthetic records can improve utility but at the cost of making attacks far more effective.